The Selling Power Of Storytelling

The Selling Power Of Storytelling

If you want to get your ad prospects’ attention, make an emotional connection and be remembered, harnessing the power of storytelling is your best bet. Learn how to use storytelling to unleash the it’s power and sell more advertising. Today, in...
Print Is NOT Dead – Part 5 of 5

Print Is NOT Dead – Part 5 of 5

Does Print Still Work in Advertising? Back In The Day: Ask any major company back in the golden age of  print media if print advertising was effective, and your question would likely be answered with a strange look. Now that alternative forms of  electronic...
Print Is NOT Dead – Part 4 of 5

Print Is NOT Dead – Part 4 of 5

Amidst the explosion of the internet, social media and digital technology, there are some nasty rumors going around that print advertising is dead. If this is your particular view, you are sadly mistaken, plus risk alienating a large proportion of your target...